Fitday, a leading nutraceutical startup in India, has secured a strategic investment from superstar Mahesh Babu's firm, GMB Entertainment.
This partnership will help Fitday expand its retail presence beyond its existing network of over 10,000 stores. Known for its wide range of products, including multigrain chips, millet bars, and plant-based proteins, Fitday aims to transform the healthy snacking industry. With India’s health food market growing at 20% CAGR and expected to reach Rs 2.5 lakh crore by 2026,