
Xiaomi's EV Success Story: The Rise of a Tech Giant
Xiaomi, co-founded by Lei Jun in 2010, has become a powerhouse in the tech industry, recently selling 200,000 electric SUVs in just three minutes. With a 35% revenue increase last year, it now ranks just behind Apple and Samsung in smartphone sales. The company is also rapidly expanding its EV division, having sold over 300,000 units in just 15 months. While facing fierce competition, Xiaomi’s unique marketing and strong customer base, particularly in India, position it well for future growth. Will its ambitious plans for global expansion succeed?