Shreya Ghoshal on True Success of a Song

Shreya Ghoshal recently opened up about her perspective on what defines the success of a song. In a world driven by social media metrics, she emphasizes that likes and views can often be misleading. "Those likes and views are very skewed because har cheez kharidi jaa sakti hai (everything can be bought)," she said. For her, the true essence of a successful song is when fans sing along during concerts, creating a genuine connection.

Shreya acknowledges the transformative impact of social media on the music industry. She highlights examples like "Dil Kaa Jo Haal Hai," which gained popularity years after its release due to social media trends. "Ye jaadu hai social media ka (This is the magic of social media)," she remarked, pointing out how platforms have democratized music consumption.

According to Shreya, the music landscape has become more inclusive. "It's about building your community around you. It's not just about what I want to tell you; it's about what you like that determines the fate of the music's popularity," she explained. This shift allows artists to connect more deeply with their audience, making music a community-driven experience.

Shreya is currently preparing for her upcoming Unstoppable Tour, which will take her to cities across India and internationally. She expressed excitement about revamping her concert experience. "In 2024, we went on a full-fledged world tour, wrapping it up in India by 2025," she said, noting that nearly all shows were sold out. This time, she aims to offer something uniquely personal, rooted in her journey as a singer.

With the Unstoppable Tour, Shreya plans to explore her experiences through music, promising fans a fresh and unexpected concert experience. As she continues to evolve as an artist, her commitment to connecting with her audience remains at the forefront of her journey.