Young Entrepreneurs Brew Success with Chai Sutta Bar
Anubhav Dubey, born in Madhya Pradesh, faced the pressure of family expectations to become an IAS officer. However, his passion for entrepreneurship led him to co-found 'Chai Sutta Bar' with his friend Anand. Starting with just ₹3 lakh, they opened a modest tea stall near a girls’ hostel in Indore in 2016. Their unique approach, including offering free tea on the first day and creating a lively atmosphere, attracted many customers. By focusing on their customers' needs and leveraging word-of-mouth marketing, Anubhav and Anand turned their small venture into a popular brand, proving that success can come from simple ideas and hard work.
