Gillette India shares fell 2% to Rs 8,577 after Procter & Gamble Bangladesh terminated their distribution agreement, effective December 31, 2024.
This deal contributed about 2% to Gillette India’s net sales in FY24, but the company stated it will have no significant impact on profits. The grooming segment makes up 80% of Gillette India’s business, and CFO Gautam Kamath mentioned mid-single digit sales growth over the past decade. India is Bangladesh’s second-largest trade partner in Asia, adding weight to the news.