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Apple's AI Challenge: Can It Keep Up?

Apple's AI Challenge: Can It Keep Up?

25 Aug, 2025

Apple has a history of entering markets late but redefining products, like the iPod and iPhone. However, with AI technology rapidly advancing, Apple seems to be lagging behind competitors like Google and Samsung, who are integrating innovative AI features into their devices. Apple's own AI offerings, such as "Apple Intelligence," have yet to impress, and Siri still struggles with basic tasks. As AI becomes crucial in consumer choices, Apple must act quickly to maintain its market position, proving it can innovate in the AI space or risk losing its edge.

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