On October 29, 2024, as India celebrates Dhanteras, gold prices hit ₹80,000 per 10 grams, while silver prices reached ₹90,000 per kilogram. Dhanteras marks the start of Diwali festivities, making gold purchases a key tradition. For those looking for alternatives, Sovereign Gold Bonds offer a secure investment without the hassle of physical storage, providing a 2.5% annual interest. Digital gold investments are also gaining popularity, starting from just Re 1, offering easy access and liquidity. Gold Exchange-Traded Funds (ETFs) are another option, allowing investments in gold like stocks through a Demat account.