Empowering Indian Dairy Farmers with Project Ksheersagar

Abbott's Project Ksheersagar is a transformative initiative aimed at empowering Indian dairy farmers and enhancing the local milk supply chain. Launched in 2022, this program signifies a commitment to supporting farmers across key states like Maharashtra, Andhra Pradesh, Karnataka, and Tamil Nadu. The initiative is designed to help farmers improve their livelihoods while ensuring a steady supply of high-quality milk for nutritional products.

At the heart of Project Ksheersagar is the belief that good nutrition begins with quality ingredients. To meet the growing demand for nutritional products in India, Abbott recognized the need for a reliable supply of milk. By partnering with TechnoServe, an international non-profit, the project has focused on providing essential resources and support to dairy farmers.

The initiative assists farmers in various ways, including opening bank accounts, pursuing employment opportunities, and receiving training in financial literacy and dairy management. This holistic approach not only aims to enhance farmers' business acumen but also ensures the long-term sustainability of the milk supply chain.

Through collaborative efforts, Abbott and TechnoServe are working closely with farmers to improve milk production. They provide guidance on nutritious cattle feed and promote best practices in animal husbandry. One of the significant achievements of the project has been the establishment of 130 village-based milk collection centers, which facilitate reliable cold storage and enable farmers to deliver high-quality milk more efficiently.

So far, over 12,000 dairy farmers have been engaged, with the project aiming to benefit around 51,000 dairy animals. By implementing best practices and reducing antibiotic use, the initiative has significantly improved animal care standards. Remarkably, veterinary costs have been reduced by 60%, while milk production has surged by 55% during the project's course.

Shibasish Pramanik, Supply Chain Director for Abbott's nutrition business in India, emphasizes that Project Ksheersagar is part of Abbott's broader vision to create a sustainable and resilient raw milk supply chain. By sourcing 60% of their milk powder needs from farmers involved in the program, Abbott is adding value to their nutrition business while supporting local farming communities.

In conclusion, Project Ksheersagar represents a significant step toward fostering a sustainable agricultural ecosystem in India. Through strategic investments and educational initiatives, Abbott is not only improving the livelihoods of farmers but also enriching the lives of families who rely on its nutritional products. This initiative showcases the potential of collaborative efforts in transforming the dairy sector in India.