In a notable market shift, Honda Motorcycle & Scooter India (HMSI) has edged out Hero MotoCorp in wholesale dispatches from April to July 2024.
Honda sold 18.53 lakh units compared to Hero's 18.31 lakh units. This change, driven by high urban demand for scooters and premium motorcycles, comes as Hero continues to lead in retail sales with 17.5 lakh units sold against Honda’s 15 lakh units. With the festive season approaching, competition between the two giants is set to intensify, marking a pivotal shift in the two-wheeler market.