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Lamborghini Sets Sights on India's Supercar Market

Lamborghini Sets Sights on India's Supercar Market

Lamborghini sees India as a future key market in the Asia Pacific region, with impressive triple-digit growth year-on-year. The brand's regional director, Francesco Scardaoni, highlights India's rapid economic growth but notes that infrastructure still needs improvement. While sales are lower than in other APAC markets, Lamborghini is considering opening a fourth showroom, focusing on Tier 2 and Tier 3 cities. Scardaoni acknowledges the challenges posed by India's infrastructure but is optimistic about the growing racetrack culture, which can enhance supercar enjoyment. He also emphasizes the importance of monitoring global tariff situations and geopolitical tensions that might influence market sentiment.

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