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MG Motor's New EV Model Makes Electric Cars Affordable!

MG Motor's New EV Model Makes Electric Cars Affordable!

MG Motor India is transforming the electric vehicle market with its new Windsor EV, utilizing a unique Battery-as-a-Service (BaaS) model. This innovative approach allows customers to buy the car at a lower price by renting the battery separately, making EV ownership more affordable. Currently, BaaS accounts for 15% of Windsor’s sales, with an impressive 10,000 units sold in just three months. Notably, demand is rising from smaller towns, showing a shift in consumer interest. With partnerships with major financiers, MG aims to expand this model, enabling more people in India to consider switching to electric vehicles.

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