OYO to buy iconic Motel 6 brand for $525 million in US expansion bid

OYO's parent company, Oravel Stays, is set to purchase G6 Hospitality, the parent company of Motel 6 and Studio 6, from Blackstone Real Estate for $525 million in an all-cash deal. This acquisition is part of OYO's strategy to expand its presence in the U.S., where it currently operates over 320 hotels across 35 states, with plans to add around 250 more hotels in 2024. OYO aims to utilize its technology and marketing expertise to bolster the Motel 6 and Studio 6 brands while maintaining their operations as separate entities. CEO Gautam Swaroop emphasized that this acquisition represents a significant milestone for OYO as it seeks to enhance its international footprint.




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