Vidhu Vinod Chopra's 12th Fail: OTT Platform Backs Out
Vidhu Vinod Chopra, a prominent figure in Indian cinema, is known for his impactful storytelling through films like Parinda and 1942 A Love Story. His latest project, 12th Fail, has garnered attention for both its narrative and its accolades, including two National Film Awards. At the recently concluded 56th International Film Festival of India in Goa, Chopra discussed the challenges he faced while bringing 12th Fail to the big screen.
During a masterclass session titled ‘Unscripted – The Art And Emotion of Filmmaking,’ Chopra revealed that an OTT platform had initially shown interest in acquiring the film. However, after viewing it, they backed out, claiming they lacked the funding to proceed. This unexpected turn of events highlighted the financial uncertainties that often plague independent filmmakers in India.
Chopra candidly shared that many, including his wife Anupama Chopra, advised him against releasing the film in theaters. Critics believed the film would struggle to attract an audience. However, Chopra remained steadfast in his belief that the movie, crafted with love, would resonate with viewers. His confidence proved right as 12th Fail ran in theaters for an impressive seven months, even after becoming available on TV and digital platforms.
The filmmaker’s story illustrates the struggle between creative integrity and commercial viability in the Indian film industry. He emphasized that the backing out of the OTT deal was not just about funds, but perhaps a misunderstanding of the film's essence. Chopra's determination to showcase authentic storytelling amidst skepticism is commendable.
Throughout the masterclass, Chopra also reflected on the emotional depth of filmmaking. He recounted a poignant scene from 12th Fail, where Vikrant Massey, the lead actor, learns about his grandmother’s death. The emotional tension was so palpable that they decided to hold the shot for an extended period without cutting, allowing the audience to feel the weight of the moment. This impromptu decision showcased the raw emotion that can arise in filmmaking when artists trust their instincts.
In conclusion, Vidhu Vinod Chopra's journey with 12th Fail encapsulates the struggles and triumphs of filmmaking in India. It serves as a reminder that passion and belief in one’s work can defy expectations and lead to success, regardless of the odds stacked against you.
